Email Marketing That ‘Kills’…

You’ve probably heard that the ‘money is in the list’.  When you have any type of online business you want to build a list of opt-in subscribers. You want to keep in touch with them on a regular basis, but there is a method to this madness, you have to be careful how you handle your list.

Treat them right and you could be making a great living online, treat them wrong and you might end up working at a fast food joint!

You’re probably a lot like me, you get a ton of emails every single day.  Way too many to read.  Most of the emails I get I don’t even open, they go right to the trash folder.  So, how can you be sure that the emails you send don’t end up in someones spam folder?

The short answer would be: write an interesting subject.   If you pique their curiosity they will be much more likely to open your email.  That is step one.

Step two is to write an informative email.  Make it something that they will want to read.  Something that benefits them.  Always remember: WIIFM (what’s in it for me) this is what your subscriber is always thinking.

Give them something worthwhile and you will build up trust and they will be much more likely to read your emails in the future.

Step three don’t just send sales pitches.  This is the best way to get your emails sent to the trash folder.  If all you ever do is ask your subscribers for money they will get sick of it!

They probably get at least a dozen emails a day asking for money.  To be successful you have to be the different one, the one who offers them something of value instead of just asking them for their money.

So, in order to make email marketing work for you make your subject lines interesting, offer your subscribers something of value don’t just ask them to buy something, and build a long term trust and rapport.

If you follow these simple steps your emails will get read, and you will build trust so that when you do make a product recommendation they will be much more likely to buy.


Want To Start Your Own Home Based Business? Don’t Know Where To Start?

If you want to start your own home based business online, I think you’ve picked a great time.  You can make a few hundred extra dollars a month or a full time income.  The sky truly is the limit.

As a matter of fact, that’s kind of the problem.  There is too much information online, who can you trust?  Which method or system is the best?  Well, there are a ton of great software and e-books available that can teach you what you need to know to start your own online based home business.

You want to make sure that whatever product  you choose it is geared to your level of experience.  If you are an absolute newbie, beginner, you want someone to ‘take you by the hand’ and start at the absolute most basic level.

The biggest thing to keep in mind is this: just do it.  Don’t over analyze or wait until everything is just right…it will never be perfect.

The Internet is so cool because you really can earn as you learn.  You will make mistakes, and that’s ok.  Just keep learning and moving forward and you can succeed online.

Why not start today?


Build Your List…And They Will Come!

If you’re just getting started in your affiliate marketing business, or even if you’re a little further along, you need to be building a list.

What is a list, you may be asking.  A list of subscribers who have signed up to receive your newsletters.  If this sounds hard, don’t panic, it’s not.  You will need to get an auto responder which can send out your pre-written messages at whatever intervals you set up.

Once you have a list of subscribers that you’ve taken the time to build rapport and trust with by offering them valuable free tips, tactics, etc.  then you can occasionally offer them a product that you are promoting that can help them achieve their goals.  It’s a win/win.

To learn everything you will ever need to know about listbuilidng in an extremely easy to follow, step by step video format, click here.   I am still a member of this and think it’s a wonderful resource to learn all you can about building a list.  Check it out!


Can You Really Make Money Affiliate Marketing…

I’ve always thought, and still do, that affiliate marketing is the very best way for a newbie to start a profitable online business.  You can start for free, or very cheap and you don’t have to worry about finding products to sell, or shipping, or returns.  The merchant takes care of all that.

But I think the problem is that many people make it sound easier than it really is.  No, I’m not contradicting myself.  It is one of the easiest ways to start a business, but that doesn’t mean that there is no learning curve at all.  I think this is where a lot of people get discouraged and give up.  And that’s a shame.

People need to understand what affiliate marketing is and what it isn’t.  Yes it is a real business model that you can start for next to nothing and grow as big as you want.  No, it’s not a winning lottery ticket.  You have to work at it.  Consistently.  I know I preach consistency a lot, but I think this concept is really missing in a lot of online businesses, affiliate marketing included.

Everyone dreams of becoming that super affiliate who makes 6 figures a month and you can, but you need to expect that it will take some time and you will need to learn some skills in marketing.  There are a ton of resources that can help you learn all you need to learn about building your affiliate marketing business online.