Search Engine Optimization, or SEO, is one of those things
that can really give your website a boost, but it’s also
one of those things that can be very intimidating to
anyone who is just starting out.

For you beginners out there, here are some simple things
you can do to optimize your website (and yes, that means a
blog too) and start raking in more organic traffic for
free.

Here are simple search engine optimization tips you can
start putting into practice today:

1. Keep your content original. You hear this over and over
again, but it’s true, when it comes to the internet
content is king. Keep adding helpful information to your
website and your visitors will come back often and stay
longer when they do.

Keep adding helpful information to your website that is a
minimum of 50% unique (by the way, higher is better. If
your content appears to be duplicate the search engines
will keep on cruising right by and you won’t get ranked)
and you will get ranked high and benefit from all the
organic traffic you can handle.

2. Keyword density is another one of those things that
everyone seems to have an opinion on. Now, more than ever,
it’s important to spend more time focusing on the quality
of the content you put on your website and less on the
keyword density. That is what the search engines look for,
lots of happy visitors that spend time on your website.

Of course, that doesn’t mean you don’t want to have any
keywords or that keywords aren’t important at all. Ideally
you will want to have between 1% but no more than 4%
keyword density.

If you go overboard you will look like
you are trying to stuff keywords, and that won’t get you
any points with the search engines.

3. Make sure that you include your keyword at least once
in the first 50 words on the page. This is what the search
engines will see first so it’s important that you have
your keyword right up front.

4. The title of your page, called a title tag,is another
very important element of your onsite search engine
optimization.

These tags need to send a crystal clear message about what
your site is really all about. They need to be the main
keyword you want to rank for.

There are so many ways you can get more traffic to your
website, and for an online business, traffic is the name
of the game. Using methods that won’t cost you a penny
makes a lot of sense and will really help you your bottom
line.

Search engine optimization is one of those free methods.
Stick with these basics and you can see a big boost in
traffic in no time.

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